I was updating last year’s WordPress in 2015 and last month’s Social Strategy Coming to WordPress posts with some new insights from Matt Mullenweg, when it struck me that I could use a timeline of Automattic’s major social initiatives over the past few years.
April 26, 2012 More Likes in More Places
January 20, 2012 Read All Your Favorite Blogs in One Place
November 29, 2011 Introducing WordAds
November 7, 2011 Notifications, the Pulse of Your Blog
September 21, 2011 More traffic for your blog with the follow button
July 14, 2011 WordPress.com oEmbed Provider API Now Available
March 9, 2011 Boost your self-hosted WordPress with Jetpack
September 10, 2010 Introducing Subscriptions
August 3, 2010 Like a Post? Well Then, “Like” It!
June 1, 2010 We All Like to Reblog
February 4, 2010 WordPress for BlackBerry 1.0 Released
February 2, 2010 WordPress for Android 1.0 Release
July 22, 2008 WordPress for iPhone Available Now
There has also been a misfire or two along the way, like when Automattic decided to start defaulting to notifying about comment updates, but for the most part these initiatives have been well thought out and progressively timed.